{"id":14517,"date":"2024-11-21T10:47:08","date_gmt":"2024-11-21T09:47:08","guid":{"rendered":"https:\/\/www.amigoscaffe.com\/?p=14517"},"modified":"2024-11-21T10:49:05","modified_gmt":"2024-11-21T09:49:05","slug":"notre-sens-du-cafe-la-nouvelle-identite-de-marque-damigos-caffe","status":"publish","type":"post","link":"https:\/\/www.amigoscaffe.com\/fr\/news\/notre-sens-du-cafe-la-nouvelle-identite-de-marque-damigos-caffe\/","title":{"rendered":"Notre sens du caf\u00e9 : la nouvelle identit\u00e9 de marque d\u2019Amigos Caff\u00e8"},"content":{"rendered":"[vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb column_margin=\u00a0\u00bbdefault\u00a0\u00bb column_direction=\u00a0\u00bbdefault\u00a0\u00bb column_direction_tablet=\u00a0\u00bbdefault\u00a0\u00bb column_direction_phone=\u00a0\u00bbdefault\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb row_border_radius=\u00a0\u00bbnone\u00a0\u00bb row_border_radius_applies=\u00a0\u00bbbg\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3&Prime; gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb shape_divider_position=\u00a0\u00bbbottom\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_tablet=\u00a0\u00bbinherit\u00a0\u00bb column_padding_phone=\u00a0\u00bbinherit\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb column_element_spacing=\u00a0\u00bbdefault\u00a0\u00bb background_color_opacity=\u00a0\u00bb1&Prime; background_hover_color_opacity=\u00a0\u00bb1&Prime; column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb column_link_target=\u00a0\u00bb_self\u00a0\u00bb gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3&Prime; width=\u00a0\u00bb1\/1&Prime; tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb border_type=\u00a0\u00bbsimple\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][vc_column_text]\n<div style=\"width: 1080px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-14517-1\" width=\"1080\" height=\"763\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/www.amigoscaffe.com\/wp-content\/uploads\/2024\/11\/AMIGOS_Slideshow-News-2.mp4?_=1\" \/><a href=\"https:\/\/www.amigoscaffe.com\/wp-content\/uploads\/2024\/11\/AMIGOS_Slideshow-News-2.mp4\">https:\/\/www.amigoscaffe.com\/wp-content\/uploads\/2024\/11\/AMIGOS_Slideshow-News-2.mp4<\/a><\/video><\/div>\n<p>C\u2019est le d\u00e9but d\u2019un nouveau chapitre dans l\u2019histoire d\u2019Amigos Caff\u00e8, une histoire \u00e9crite avec l\u2019ar\u00f4me intense du caf\u00e9, avec la chaleur d\u2019une tasse entre les mains et avec la passion qui anime notre famille depuis trois g\u00e9n\u00e9rations.<\/p>\n<p>Le caf\u00e9, pour nous, c\u2019est tout cela et bien plus encore. C\u2019est le sens de l\u2019excellence et de la qualit\u00e9 dans le choix des mati\u00e8res premi\u00e8res, c\u2019est l\u2019art du m\u00e9lange, c\u2019est l\u2019attention que nous portons \u00e0 chacune des \u00e9tapes du processus afin que le caf\u00e9 qui arrive \u00e0 votre tasse soit une exp\u00e9rience sensorielle compl\u00e8te.<\/p>\n<p>Nous avons donc voulu que \u00ab\u00a0<span class=\"s5\">Notre sens du caf\u00e9<\/span>\u00a0\u00bb prenne vie dans notre <span class=\"s5\">nouvelle identit\u00e9 de marque<\/span>, \u00e0 travers un <span class=\"s5\">parcours multisensoriel<\/span>. Pour nous, il ne s\u2019agit pas seulement d\u2019un nouveau positionnement plus \u00e9lev\u00e9 et plus distinctif, mais d\u2019une invitation \u00e0 vivre et \u00e0 savourer pleinement le moment que vous d\u00e9diez au caf\u00e9. Un moment o\u00f9 prendre du temps pour soi, d\u00e9couvrir le sens du caf\u00e9 \u00e0 travers les \u00e9motions et les sensations qu\u2019une tasse peut vous offrir. Affiner la vue, l\u2019odorat, le go\u00fbt, le toucher et, pourquoi pas, l\u2019ou\u00efe afin de profiter d\u2019une exp\u00e9rience compl\u00e8te.<\/p>\n<p>Avec cette nouvelle identit\u00e9, nous voulons vous raconter quelles sont nos valeurs et pourquoi nous aimons ce que nous faisons. Nous voulons vous donner le sentiment de faire partie de notre histoire, de notre Famille du Caf\u00e9.<\/p>\n<p>Pr\u00eat.e.s \u00e0 vivre cette exp\u00e9rience sensorielle\u00a0? Inscrivez-vous \u00e0 la newsletter et partez avec nous vers ce nouveau voyage dans les sens.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb column_margin=\u00a0\u00bbdefault\u00a0\u00bb column_direction=\u00a0\u00bbdefault\u00a0\u00bb column_direction_tablet=\u00a0\u00bbdefault\u00a0\u00bb column_direction_phone=\u00a0\u00bbdefault\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb row_border_radius=\u00a0\u00bbnone\u00a0\u00bb row_border_radius_applies=\u00a0\u00bbbg\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3&Prime; gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb shape_divider_position=\u00a0\u00bbbottom\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_tablet=\u00a0\u00bbinherit\u00a0\u00bb column_padding_phone=\u00a0\u00bbinherit\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb column_element_spacing=\u00a0\u00bbdefault\u00a0\u00bb background_color_opacity=\u00a0\u00bb1&Prime; background_hover_color_opacity=\u00a0\u00bb1&Prime; column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb column_link_target=\u00a0\u00bb_self\u00a0\u00bb gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3&Prime; width=\u00a0\u00bb1\/1&Prime; tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb border_type=\u00a0\u00bbsimple\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][image_with_animation image_url=\u00a0\u00bb14460&Prime; animation=\u00a0\u00bbFade In\u00a0\u00bb hover_animation=\u00a0\u00bbnone\u00a0\u00bb alignment=\u00a0\u00bbcenter\u00a0\u00bb border_radius=\u00a0\u00bbnone\u00a0\u00bb box_shadow=\u00a0\u00bbnone\u00a0\u00bb image_loading=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb50%\u00a0\u00bb max_width_mobile=\u00a0\u00bbdefault\u00a0\u00bb][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb column_margin=\u00a0\u00bbdefault\u00a0\u00bb column_direction=\u00a0\u00bbdefault\u00a0\u00bb column_direction_tablet=\u00a0\u00bbdefault\u00a0\u00bb column_direction_phone=\u00a0\u00bbdefault\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb row_border_radius=\u00a0\u00bbnone\u00a0\u00bb row_border_radius_applies=\u00a0\u00bbbg\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3&Prime; gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb shape_divider_position=\u00a0\u00bbbottom\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_tablet=\u00a0\u00bbinherit\u00a0\u00bb column_padding_phone=\u00a0\u00bbinherit\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb column_element_spacing=\u00a0\u00bbdefault\u00a0\u00bb background_color_opacity=\u00a0\u00bb1&Prime; background_hover_color_opacity=\u00a0\u00bb1&Prime; column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb column_link_target=\u00a0\u00bb_self\u00a0\u00bb gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3&Prime; width=\u00a0\u00bb1\/1&Prime; tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb border_type=\u00a0\u00bbsimple\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][vc_column_text] C\u2019est le d\u00e9but d\u2019un nouveau chapitre dans l\u2019histoire d\u2019Amigos Caff\u00e8, une histoire \u00e9crite avec l\u2019ar\u00f4me intense du caf\u00e9, avec la chaleur d\u2019une tasse entre les mains et avec la passion qui anime notre famille depuis trois g\u00e9n\u00e9rations. Le caf\u00e9, pour nous, c\u2019est tout cela et bien plus encore. C\u2019est le sens de l\u2019excellence et de la qualit\u00e9 dans le choix des mati\u00e8res premi\u00e8res, c\u2019est&#8230;<\/p>\n","protected":false},"author":6,"featured_media":14442,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[],"class_list":{"0":"post-14517","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-non-classifiee"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Notre sens du caf\u00e9 : la nouvelle identit\u00e9 de marque d\u2019Amigos Caff\u00e8 - Amigos<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.amigoscaffe.com\/fr\/news\/notre-sens-du-cafe-la-nouvelle-identite-de-marque-damigos-caffe\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Notre sens du caf\u00e9 : la nouvelle identit\u00e9 de marque d\u2019Amigos Caff\u00e8 - Amigos\" \/>\n<meta property=\"og:description\" content=\"[vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb column_margin=\u00a0\u00bbdefault\u00a0\u00bb column_direction=\u00a0\u00bbdefault\u00a0\u00bb column_direction_tablet=\u00a0\u00bbdefault\u00a0\u00bb column_direction_phone=\u00a0\u00bbdefault\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb row_border_radius=\u00a0\u00bbnone\u00a0\u00bb row_border_radius_applies=\u00a0\u00bbbg\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3&Prime; gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb shape_divider_position=\u00a0\u00bbbottom\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_tablet=\u00a0\u00bbinherit\u00a0\u00bb column_padding_phone=\u00a0\u00bbinherit\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb column_element_spacing=\u00a0\u00bbdefault\u00a0\u00bb background_color_opacity=\u00a0\u00bb1&Prime; background_hover_color_opacity=\u00a0\u00bb1&Prime; column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb column_link_target=\u00a0\u00bb_self\u00a0\u00bb gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3&Prime; width=\u00a0\u00bb1\/1&Prime; tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb border_type=\u00a0\u00bbsimple\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][vc_column_text] C\u2019est le d\u00e9but d\u2019un nouveau chapitre dans l\u2019histoire d\u2019Amigos Caff\u00e8, une histoire \u00e9crite avec l\u2019ar\u00f4me intense du caf\u00e9, avec la chaleur d\u2019une tasse entre les mains et avec la passion qui anime notre famille depuis trois g\u00e9n\u00e9rations. Le caf\u00e9, pour nous, c\u2019est tout cela et bien plus encore. C\u2019est le sens de l\u2019excellence et de la qualit\u00e9 dans le choix des mati\u00e8res premi\u00e8res, c\u2019est...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.amigoscaffe.com\/fr\/news\/notre-sens-du-cafe-la-nouvelle-identite-de-marque-damigos-caffe\/\" \/>\n<meta property=\"og:site_name\" content=\"Amigos\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-21T09:47:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-21T09:49:05+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.amigoscaffe.com\/wp-content\/uploads\/2024\/11\/PREVIEW-ok-copia-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2064\" \/>\n\t<meta property=\"og:image:height\" content=\"2220\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Amigos Caff\u00e8\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amigos Caff\u00e8\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.amigoscaffe.com\/fr\/news\/notre-sens-du-cafe-la-nouvelle-identite-de-marque-damigos-caffe\/\",\"url\":\"https:\/\/www.amigoscaffe.com\/fr\/news\/notre-sens-du-cafe-la-nouvelle-identite-de-marque-damigos-caffe\/\",\"name\":\"Notre sens du caf\u00e9 : la nouvelle identit\u00e9 de marque d\u2019Amigos Caff\u00e8 - 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Amigos","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.amigoscaffe.com\/fr\/news\/notre-sens-du-cafe-la-nouvelle-identite-de-marque-damigos-caffe\/","og_locale":"fr_FR","og_type":"article","og_title":"Notre sens du caf\u00e9 : la nouvelle identit\u00e9 de marque d\u2019Amigos Caff\u00e8 - Amigos","og_description":"[vc_row type=\u00a0\u00bbin_container\u00a0\u00bb full_screen_row_position=\u00a0\u00bbmiddle\u00a0\u00bb column_margin=\u00a0\u00bbdefault\u00a0\u00bb column_direction=\u00a0\u00bbdefault\u00a0\u00bb column_direction_tablet=\u00a0\u00bbdefault\u00a0\u00bb column_direction_phone=\u00a0\u00bbdefault\u00a0\u00bb scene_position=\u00a0\u00bbcenter\u00a0\u00bb text_color=\u00a0\u00bbdark\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb row_border_radius=\u00a0\u00bbnone\u00a0\u00bb row_border_radius_applies=\u00a0\u00bbbg\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3&Prime; gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb shape_divider_position=\u00a0\u00bbbottom\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb][vc_column column_padding=\u00a0\u00bbno-extra-padding\u00a0\u00bb column_padding_tablet=\u00a0\u00bbinherit\u00a0\u00bb column_padding_phone=\u00a0\u00bbinherit\u00a0\u00bb column_padding_position=\u00a0\u00bball\u00a0\u00bb column_element_spacing=\u00a0\u00bbdefault\u00a0\u00bb background_color_opacity=\u00a0\u00bb1&Prime; background_hover_color_opacity=\u00a0\u00bb1&Prime; column_shadow=\u00a0\u00bbnone\u00a0\u00bb column_border_radius=\u00a0\u00bbnone\u00a0\u00bb column_link_target=\u00a0\u00bb_self\u00a0\u00bb gradient_direction=\u00a0\u00bbleft_to_right\u00a0\u00bb overlay_strength=\u00a0\u00bb0.3&Prime; width=\u00a0\u00bb1\/1&Prime; tablet_width_inherit=\u00a0\u00bbdefault\u00a0\u00bb tablet_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb phone_text_alignment=\u00a0\u00bbdefault\u00a0\u00bb bg_image_animation=\u00a0\u00bbnone\u00a0\u00bb border_type=\u00a0\u00bbsimple\u00a0\u00bb column_border_width=\u00a0\u00bbnone\u00a0\u00bb column_border_style=\u00a0\u00bbsolid\u00a0\u00bb][vc_column_text] C\u2019est le d\u00e9but d\u2019un nouveau chapitre dans l\u2019histoire d\u2019Amigos Caff\u00e8, une histoire \u00e9crite avec l\u2019ar\u00f4me intense du caf\u00e9, avec la chaleur d\u2019une tasse entre les mains et avec la passion qui anime notre famille depuis trois g\u00e9n\u00e9rations. Le caf\u00e9, pour nous, c\u2019est tout cela et bien plus encore. C\u2019est le sens de l\u2019excellence et de la qualit\u00e9 dans le choix des mati\u00e8res premi\u00e8res, c\u2019est...","og_url":"https:\/\/www.amigoscaffe.com\/fr\/news\/notre-sens-du-cafe-la-nouvelle-identite-de-marque-damigos-caffe\/","og_site_name":"Amigos","article_published_time":"2024-11-21T09:47:08+00:00","article_modified_time":"2024-11-21T09:49:05+00:00","og_image":[{"width":2064,"height":2220,"url":"http:\/\/www.amigoscaffe.com\/wp-content\/uploads\/2024\/11\/PREVIEW-ok-copia-1.jpg","type":"image\/jpeg"}],"author":"Amigos Caff\u00e8","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Amigos Caff\u00e8","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.amigoscaffe.com\/fr\/news\/notre-sens-du-cafe-la-nouvelle-identite-de-marque-damigos-caffe\/","url":"https:\/\/www.amigoscaffe.com\/fr\/news\/notre-sens-du-cafe-la-nouvelle-identite-de-marque-damigos-caffe\/","name":"Notre sens du caf\u00e9 : la nouvelle identit\u00e9 de marque d\u2019Amigos Caff\u00e8 - 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